Latest Listicle: 10 Reasons Why I Freelance

Okay, sometime back I posted Why I Freelance. It was a short missive about being able to have a beer in the backyard in the middle of the afternoon while listening to my favorite playlist. Those reasons still hold, but there are many more. Ten anyway. They include:

1. Freaking short commute. I was reminded of this when I told my wife I needed to get back to work. She said, well enjoy the commute. This consists of a flight of stairs and a short hallway to what was once one of my boys’ bedrooms. It takes about 20 seconds. I pay less for car insurance now. Really. I work from home.

2. No office politics. This explains itself. Except of course for the typical spousal ententes.

3. I can say no. It doesn’t happen all that often, but sometimes I am too busy or too suspicious or too WTF-really you think this piece of crap has any hope of finding someone who will pay for it?

4. LinkedIn. Yes, it’s been a boon to connectivity. I wanted to freelance before the internet was even a thing. Now it is. This means I don’t’ have to spend a fortune on USPS mailings. That money is going to my ISP.

5. The internet. Goes without saying. See #4.

6. A lifetime of schooling. Anyone who has spent as much time as I have in advertising and marketing knows that there isn’t really anything new. Oh, the platforms have changed (Snapchat, Facebook, etc), but the ability to condense a complicated selling proposition hasn’t. Consumers continue to look for value. And they still gravitate towards terms like WIN, FREE, and SEX. Which of course accounts for the best sales headline ever: WIN FREE SEX!

7. On-site Work-out Facilities. I have a weight machine and a set of rollers in my basement. They paid for themselves a long time ago. I am my personal trainer. It doesn’t get any more personal than that. Plus, I can tell him to GFY, I’m pooped.

​8. Personal Barista. I make my own coffee. French press. Ground from whole bean. No tip.

9. Need to sleep in without lying about why I am late. This, too, speaks for itself.

10. ​Medicare. Yes, I am that old. If you think a 23-year old can knock out marketing copy as fast as me, go for it. I have paid into the system. It’s paying me back. Only fair, IMO. And yes, I know it should be “fast as I” but it sounds ridiculous.
Well, that’s 10 reasons, however cheeky. Everybody loves listicles of 10. These are mine.

Find me at jhofmeister.com. Oh, and all the above is ©2017 John Hofmeister. All rights reserved. So there.